These are necessary for the website to function and cannot be switched off. They are usually set in response to actions made by you that amount to a request for services (such as setting your privacy preferences, logging in, filling in forms, etc.). You can set your browser to block or alert you about these cookies, but some parts of the site may then not work.
Analytics cookies
They allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They show us which pages are the most and least popular, and how visitors move around the site. They also allow us to track the results of our marketing campaigns or understand whether your visit is due to the use or purchase of one of our products or services. If you do not allow these cookies, we will not know when you have visited our site and we will not be able to monitor its performance.
Targeting cookies
These may be set through our site by our advertising partners, to build a profile of your interests and show you relevant ads on other sites. They may also be used to limit the number of times you see an ad, as well as help measure the effectiveness of an advertising campaign. They do not directly store personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Personalization cookies
These cookies allow us to recognize your computer and greet you each time you visit our website without bothering you with a request to register or log in. They are generally intended to support website features that are visible to, or advantageous for, the user, or for your experience on our website.
Social media cookies
These cookies are placed on our website to provide third-party services and features, such as social media. They allow you to view third-party content (e.g. YouTube videos) or share content on social media (e.g. Facebook share button).
Instituto Danone, A.C. uses cookies and other tracking technologies on this website, including those from third parties.
With your consent, we will use them to improve your overall browsing experience, measure and analyze use of the website, personalize content and advertising based on your interests (on our website and others), and provide you with features available on social media.
By clicking "Accept all" you consent to our use of all cookies.
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Core principles and our privacy commitment
At Danone we are committed to protecting your right to privacy. Our goal is to protect any personal data we hold, handle your personal data responsibly and be transparent in our practices. Your trust is important to us. Therefore, we commit to following these basic principles:
You are under no obligation to provide any personal data we request from you. However, if you decide not to provide the requested personal data, we may not be able to offer you some services or products.
We only collect and process your personal data for the purposes set out in this Privacy Notice or for specific purposes we share with you and/or for which you have given your consent.
Our goal is to collect, process and use as little personal data as possible.
When we collect your personal data, we try to keep it as up to date and accurate as possible.
If the personal data we collect is no longer necessary for any purpose and we are not legally required to retain it, we will make every effort to permanently delete, destroy or anonymize it.
Your personal data will not be shared, sold, rented or disclosed for any purpose other than described in this Privacy Notice.
What this Privacy Notice contains
This Privacy Notice describes the following important topics related to your personal data (you can click on the links to learn more). Each topic also includes a practical summary ("Essentials"), which aims to help you easily find the information most relevant to you:
Essentials: Instituto Danone, A.C. and all its subsidiaries, domiciled at Mario Pani 400, Col. Santa Fe Cuajimalpa, Alc. Cuajimalpa de Morelos, C.P. 05348, Mexico City, are in charge of processing your personal data here.
Instituto Danone, A.C. and all its subsidiaries, domiciled at Mario Pani 400, Col. Santa Fe Cuajimalpa, Alc. Cuajimalpa de Morelos, C.P. 05348, Mexico City, are responsible for the personal data you share with us. When we say "Danone", "we" or "our", we mean Instituto Danone, A.C. and all its subsidiaries. In accordance with applicable personal data processing regulations, Danone is the "data controller".
If you would like to know more about Danone and its products, please visit grupodanone.com.mx.
If you would like to learn more about Danone and its subsidiaries, please visit our websites.
2. What personal data do we collect and how?
Essentials: The personal data we collect comes directly from you, from our partners or affiliates, and from cookies or similar technologies. We normally only collect and use basic information such as your contact details (name, email, etc.), communication with you (by phone, chat, etc.), information about your interaction with our marketing initiatives, websites and products, as well as your interests and preferences.
The personal data we collect varies depending on our relationship with you, the purpose of the data collection, and the product or service we provide you. Please see the section(s) below that best describes our relationship with you for more details on the personal data we collect.
We may collect your personal data directly from you.
You can provide us with your personal data about yourself when you visit our websites or applications, create an account with us, order products or services, register to receive our newsletters or communications (including marketing messages) by any means (e.g. SMS, instant messaging by phone, etc.), participate in a survey, research activity, game, contest or competition organized by us, send an inquiry or request, contact us by phone, email or other means, fill out our forms (both online and offline), register for an event, congress or seminar (online or in person), or post or comment on our social media (such as Facebook or Instagram) or interact with our other digital Communications.
Some of this data is collected through cookies and similar tracking technologies - see our for more details about it.
We may also receive your personal data through third parties, such as: our business partners, including marketing agencies, market research companies, companies that co-sponsor our promotions, retailers; family members, friends and other people who provide us with your personal data because you gave your consent or believe you might be interested in our products and services or wish to share a product or service with you; and other third parties such as media owners/providers, third-party or public websites, social media, advertising platforms, our suppliers or group companies (referred to in this Privacy Notice as "third parties" or "providers").
Statistical modeling
When you browse or interact on our websites, we may also collect aggregated and non-identifying information such as device type, time of day, country, browser type, page URL and conversion type, which is a metric that identifies an action a user has taken on a website (e.g. making a purchase, registering for an event, or subscribing to a newsletter).
We use this anonymized data to build statistical models, which allows us to measure the impact of our ads on user actions, such as purchases, while always respecting your privacy.
This helps us refine our ads to make them more relevant to our consumers, thereby improving their experience on our websites.
It is important to note that this information collection method does not, under any circumstances, allow for the identification of users.
Visitors to our websites and users of our applications and services
We, or third parties on our behalf, may collect and use information about you, such as the following:
Personal contact data, such as your name, gender, email address, physical address and phone number(s);
Account login data, such as your user ID, email username, password and photo;
Communication data between you and us, which may include details of our chat conversations and contact forms available on our websites and/or applications;
Social media or profile information from third-party accounts where you use your social media or third-party accounts to create an account or log in, or where you share this information with us;
When you submit content to our websites and/or applications (such as personal testimonials or reviews);
Health data when you provide it to us - please also see the "Special categories of data" section below;
Your participation in a survey, game, contest, promotion or competition (including the participation itself, which may be a photo, comment or answer to a question);
Any information you share with us when you sign up for or as a member of any club, community or program offered by us;
Information about people other than yourself, such as personal data of your family members, when you provide such information to us directly;
Where we can collect it, information about how you interact with our messages and communications (e.g. emails, SMS, instant messaging), including whether they are delivered to you, whether you open them, the links you click on and whether you unsubscribe;
Any update to the data you have provided us; and
Personal data created and recorded while you use our websites, applications and/or services, including technical information (the IP address used to connect your device to the internet; the type of device you use, the website address and country from which you access this information; the files requested; browser type and version; browser plug-in types and versions; operating system; and platform) and information about your visit and behavior on our websites and/or applications (such as the pages you click on, the time and duration of visits to certain pages, information about your interaction with the page, scrolling, clicks and mouse movements, information shared with others, methods used to exit the page, traffic data, location data, web logs and other communication data and information provided when requesting additional services or downloads).
Customers and prospective customers in relation to online purchases
We, or third parties on our behalf, may collect and use certain information about you, such as the following:
Personal data related to visitors of our websites and users of our applications and services, as set out in the previous section;
Your age;
Your gender;
Order and shipping information, such as your name, email address, postal code and phone number;
Information about the products you have purchased from us and products you have added to your cart;
Your email subscription preferences;
Where possible to collect, information about how you interact with our emails, including whether they reach you, whether you open them, the links you click on and whether you unsubscribe;
Demographic information and interests, such as your age range, gender, product preferences and lifestyle preferences. Lifestyle preferences may include your preferences regarding some of the products we offer and your interests related to those products. We may also infer certain preferences and interests about you based on your browsing habits, purchase history, your comments and responses to surveys or market research, as well as your demographic information;
Information about people other than yourself, such as personal data of your family members, when you provide that information to us directly;
Payment information for purchases made in any of our online stores. Payment information generally refers to your billing name, billing address and payment details, such as your credit card details or bank account number.
People who contact us with questions (e.g. through our customer service center)
We, or third parties on our behalf, may collect and use certain information about you, such as the following:
Your name, including your title;
Your postal code;
Your email address;
Your phone number;
Your date of birth;
Your contact preferences;
Information provided when you contact us (such as through our helplines and/or customer service lines or social media), which could include call recordings if you call us directly - to the extent this includes information about your health, see the "Special categories of data" section below;
Information about people other than yourself, such as personal data of your family members, when you provide that information to us directly;
Any update to information that you provide us.
Attendees or prospective attendees at Danone-related events (online or in person)
We, or third parties on our behalf, may collect or use certain information about you when you attend events (including training and online courses):
Personal contact data, such as your name, email address, home address and phone number;
Details of your employment (when you attend on behalf of your employer);
The area of expertise in which you carry out your activity, your professional activities and skills, as well as professional details such as data related to your educational/professional history;
Information you provide related to the event (such as visit forms, opinion surveys, event recordings or interviews and event photographs, as well as content you submit as part of the event, e.g. if you ask a question, and your travel and accommodation details); and
Any information about dietary preferences that you provide us (when applicable).
People we interact with in the course of business who do not fall into any of the above categories (except suppliers)
When Danone interacts with you in your capacity as an external stakeholder who does not belong to any of the above categories, such as when you are a representative of one of our clients, an industry agent or a company in the sector, a scientist, a healthcare professional, an academic, a representative of a consumer or non-governmental organization, a politician, a public policy maker, a regulator, an investor, an extra-financial rating agency, a journalist, a representative of an industry chamber, etc., we, or third parties on our behalf, may collect and use information about you:
Professional contact data, such as your title, name, email address, home address, phone number(s), social media handles and communication language;
Details of your employment (job title, organization, any other role you may hold) and/or political party affiliation (only when you have made it public);
The area of expertise in which you carry out your activity, your professional skills and activities, as well as professional details such as data related to your educational/professional history; and
Any other information you provide us during our interactions with you.
If you are or act on behalf of a Danone supplier, this Privacy Notice does not apply to you. The applicable Privacy Policy or Notice will be made available to you separately.
People whose personal data we collect indirectly
We may also collect your personal data from other sources when:
You search for our products and services, and when you share content on social media, websites or applications related to our products or in response to our promotional material on social media;
We collect your personal data from other public sources (e.g. comments on websites other than ours) that mention Danone or any of its brands. We may also collect publicly available personal data in your capacity as a public figure for business purposes;
Your personal data is provided to us by a media provider and retailer, such as your purchase history and your loyalty card profile; and
Your profile or interest data is provided to us by a third party (e.g. media providers, marketing technologies or advertising technology solutions), such as your demographic data (e.g. age, parental status), your location, your interests and purchase intentions. Some of this data may have been collected through the use of cookies and other similar tracking technologies.
Special categories of data
In principle, Danone does not seek to process your sensitive personal data. However, some of the personal data we collect about you or that you provide us may be special categories of data, often related to health and wellness.
We will only process this type of data for the purpose for which you have given your express consent, or in any other circumstance permitted by law (such as the defense of legal claims).
3. The purpose and legal basis for the collection and use of personal data
Essentials: Your personal data is collected and used for purposes such as fulfilling our agreement with you (e.g. processing orders and payments), responding to your inquiries, personalizing your experience with our services and marketing our products and services (e.g. creating customer profiles, evaluating the effectiveness of marketing campaigns), improving our products, services and processes, and complying with legal obligations or defending our rights. The reason we process your personal data depends on the specific purpose, but may be based on our agreement with you, Danone's legitimate interests (see details in the explanation), or Danone's own legal obligations.
We consider that the legal bases for the use of your personal data, as set out in this Privacy Notice, are as follows:
Contractual necessity: our use of your personal data is necessary to fulfill our obligations under any contract with you or to take steps prior to entering into a contract with you.
Compliance with legal obligations: our use of your personal data is necessary to comply with our legal obligations.
Legitimate interest: our use of your personal data is necessary for our legitimate interests or the legitimate interests of others. Our legitimate interests may include the following:
Manage, grow and develop our business;
Operate and ensure the security of our websites and applications;
Ensure a safe working environment for our staff and visitors;
Marketing, market research and business development;
Provide services to our customers;
Place, track and ensure the fulfillment of orders with our suppliers;
Invest in and launch new products to benefit the communities in which we operate;
For internal administrative purposes of the group;
To create profiles (e.g. groups that may share common characteristics) and provide you with personalized messages and product advice directly, as well as through traditional media and social media campaigns based on your interests and preferences. More information on how your personal data is used and how you can opt out is explained below in the "Profiling and automated decision-making" section of this Privacy Notice.
Whenever we collect and use your personal data based on legitimate interests, we make sure that these do not override your rights as an individual.
Consent: we may process your personal data based on your consent. When you have given your consent but later change your mind, you may withdraw it by contacting us, and we will stop processing your personal data in that way. However, if you withdraw your consent, this may affect our ability to provide you with our associated products and services.
The table below shows the purposes for which we collect and use your personal data, as well as the legal bases for using your personal data. More information about the legal bases is detailed after the table. Please note that not all uses will be relevant to every person:
Our purposes for processing your personal data
Our legal bases
Manage our relationship with you
To allow you to access, use and place orders through our applications or websites;
To facilitate deliveries to you;
To receive and respond to your inquiries, including through our websites and applications, about our products, services and business;
Invite you to conferences, congresses or other events you have registered for or shown interest in, and manage your participation in such events;
Ask you to leave a comment, provide a recommendation, complete a satisfaction survey or participate in market research;
Provide and personalize our products, services and offers for you;
Send you service communications: for example, information about your order, information related to a service or club you requested, information about the availability of a product you wanted to buy and about which you requested information, or information about any changes to our terms and conditions or this Privacy Notice;
If you have participated in any of our promotions, sweepstakes, games, contests or competitions, to administer it in accordance with its terms;
Process your payments;
Keep a record of our interactions with you;
Verify your credentials, authenticate your identity and create and manage your account(s) with Danone;
Keep a record of your consent and manage your requests to exercise your rights as a data subject.
Contractual necessity
Legitimate interest
Comply with legal obligations
Marketing of our products or services
Send you updates, news, promotional and marketing materials and other communications by any means (e.g. phone, postal mail, email, social media and instant messaging applications), with consent when required by law, unless you have told us that you prefer not to receive this type of communication;
Recommend relevant products and services to you, including those based on your health data when we have obtained your express consent;
Inform you when a product you wanted to buy is available and about which you asked us to notify you;
Create profiles (e.g. groups that may share common characteristics) based on your interests, preferences and other information (or a combination thereof) that help us understand which products and services may be of interest to you;
Show you personalized content or advertising directly or through third-party applications and websites, as well as through traditional media or social media campaigns;
Create consumer categories (segments) of people who have interests and preferences similar to yours (lookalike audiences) to offer you personalized content and advertising, either directly or through third-party applications and websites, as well as through traditional media or social media campaigns;
Create brand communities;
Display any testimonial or review you leave on our websites, applications and services so that other consumers can see them;
Determine the effectiveness of our communications, promotions, campaigns and advertising, including analyzing information collected with the help of external sources;
Understand your interaction on social media where you mention any of our brands;
Understand and build our corporate and brand image/reputation.
Legitimate interest
Consent (when you have provided it)
Management and improvement of our processes and business operations
Provide, improve, maintain, secure and provide technical support in relation to our websites and applications;
Recognize when you return to our websites and applications, store information about your preferences and allow us to personalize our websites and applications according to your individual interests;
Evaluate your visits to our websites and applications and your use of our services, as well as prepare reports to gather statistics to understand the type of people who use our websites, applications and services, how they use them, and how to make them more intuitive;
Manage, develop and improve our products, services and communications;
Manage our network and information security systems;
For fraud prevention purposes;
For training and quality assurance purposes;
For internal corporate reporting, business administration and ensuring adequate insurance coverage for our business, ensuring the security of company facilities, research and development, and identifying and implementing business efficiencies.
Legitimate interest
Consent (when you have provided it)
Other purposes
Comply with applicable laws and regulations;
Respond to requests from competent public authorities;
Authenticate your identity for security reasons, as well as when we are required to do so under a legal obligation;
Comply with our transparency, anti-corruption and anti-bribery obligations;
For health and safety management and record-keeping;
Ensure your safety and that of other people through the use of CCTV (video surveillance);
Establish, exercise or defend our legal rights;
Investigate and take action against illegal or harmful user behavior;
Protect Danone, your vital interests, or those of any other person;
Drive the company's participation within an ecosystem of stakeholders with the aim of developing shared solutions;
Provide our expertise for more informed decision-making, in a collaborative and transparent environment with decision-makers and other relevant stakeholders;
Comply with our sustainability agenda and all applicable laws and regulations.
Legitimate interest
Comply with legal obligations
When we collect and use your personal data for new purposes, we will inform you before or at the time of collection (and request your consent when necessary), unless we reasonably consider the purpose to be compatible with the original one as detailed above.
4. Profiling and automated decision-making
Essentials: We may use your information to create profiles in order to personalize our services and communication for you, and show you relevant ads, sometimes using automated means. In doing so, we ensure compliance with applicable legal requirements.
We may analyze information about you to create profiles (e.g. by grouping individuals into groups we believe share certain common characteristics). We use these profiles to personalize our websites, applications, services or products, as well as our communication with you (e.g. by sending content that could be relevant or useful to you, subject to data protection and electronic privacy laws). We may also use these insights to show you relevant advertising, whether on our websites or applications, or through third-party websites.
When we carry out these types of activities, we will inform you in advance and give you the opportunity to object to these processes. We will also obtain your consent when required by law, for example, when your information is collected through certain types of cookies we use - please review our for more information about our use of cookies. You are also free to contact us for more information about this type of processing.
For some services and products, we may process your personal data using automated means. This essentially means that decisions are made automatically without human intervention. We will not make decisions based solely on automated decision-making to the extent they have a legal effect or significantly impact you without first notifying you and providing you with clear information about such automated decision-making, including our legal basis for carrying it out and the possibility of human intervention to review the decision.
5. Links to other websites
Essentials: Our websites and applications may include links to third-party sites, plug-ins or applications for your convenience. We do not control or endorse these third-party sites and recommend that you review the privacy policies of the third-party websites before sharing your personal data.
Our websites and applications may contain hyperlinks to third-party websites, plug-ins or applications that are not operated by us. These hyperlinks are provided solely for your reference and convenience and do not imply any endorsement of the activities of such third-party websites or any association with their operators.
This Privacy Notice only applies to personal data that we collect or receive from third-party sources and for which we act as the controller, and we cannot be held responsible for your personal data collected and stored by third parties. Third-party websites have their own terms and conditions and privacy policies, and you should read them carefully before submitting any personal data to these sites.
We do not endorse or accept any liability for the content of such third-party websites or for their terms and conditions or policies.
6. Social media and other user-generated content
Essentials: When you post content on our websites or social media, it may be seen and shared by the public. Be cautious when sharing your personal data online.
Some of our websites and applications allow users to submit their own content. Remember that any content submitted on our product/brand pages on social media platforms may be seen by the public and reposted, and you should be cautious about providing certain personal data, such as financial information or home address details. We are not responsible for any action taken by other people if you post personal data on one of our product/brand social media platforms. We reserve the right to remove user-generated content that does not comply with the relevant terms and conditions.
7. Personal data of minors
Essentials: We make sure not to process the personal data of minors without specific safeguards, such as the consent of parents or legal guardians when necessary.
Most of our websites are designed and intended for use by adults. When any of our websites is intended for use by a younger audience, we understand the importance of taking additional measures to protect the privacy and safety of minors.
If our websites are intended for a younger audience, in all cases we will honor our external commitments regarding responsible marketing, and we will ensure that before collecting personal data, the valid consent of parents or legal guardians is obtained to the extent required by applicable laws and regulations (the age at which this is necessary varies by country).
If we discover that we have collected personal data from a minor without the consent of parents or legal guardians when such consent should have been obtained, we will delete the personal data as soon as possible.
8. Sharing personal data with third parties
Essentials: Subject to appropriate security measures, your personal data may be shared, depending on the purposes of the processing, with affiliates, service providers and subcontractors, advertising partners and social media platforms (e.g. when you click the "like" or "share" button), recipients in the event of a business transfer (e.g. in the event of an acquisition), and legal recipients (such as authorities, but only when they are legally authorized to request access).
When we share your personal data with affiliates and other organizations, we make sure to do so only with entities that safeguard and protect your personal data and comply with applicable privacy laws in a manner equal or similar to ours.
Your personal data will never be sold or rented.
However, we may share or disclose your personal data as described in this Privacy Notice. Your personal data will be shared with the following third parties for the purposes described:
Other Danone companies/entities: when it is our legitimate interest to do so for internal administrative purposes (for example, ensuring consistent product delivery to our consumers, corporate strategies, merger and acquisition operations, compliance, auditing and monitoring, research and development, and quality assurance).
Service providers and subcontractors, including those that:
Support us in carrying out your requests, responding to your inquiries, fulfilling your orders, redeeming coupons, providing you with samples, allowing you to enter sweepstakes, such as logistics providers, sponsors and customer service providers;
Perform essential information technology services and other related business services, such as website/application developers, cloud hosting providers, management and evaluation service providers, data analytics, payment processors, utility providers and insurers;
Help organize our events, marketing, advertising and promotional activities; or
Provide analytics and optimization services related to our websites and applications.
Social media platforms: when our websites use social plug-ins from our companies (such as the "Like" and "Share" buttons). These other companies may receive and use your personal data about your visit to our websites or applications. If you browse our websites or view our content in our applications, the personal data they collect may be linked to your account on their site. For more information on how these companies use personal data, please see their privacy policies.
Business transfer recipients: when we sell or buy any business or asset (such as a merger/acquisition), to the potential seller or buyer of such business or asset, or when substantially all of our assets or those of any of our affiliates are acquired by a third party, in which case the personal data we hold will be one of the transferred assets. Where applicable, in such a case, the buyer, acting as the new data controller, will process your personal data and its privacy notice will govern the processing of your personal data.
Legal disclosure recipients: when we are legally required to disclose your personal data (e.g. to authorities or governmental organizations) or when disclosure is required to protect our rights or those of our employees, consumers or other third parties.
Except as expressly detailed above, we will never share, sell or rent any personal data to any third party without notifying you, and when necessary, obtaining your consent.
9. Sharing personal data internationally
Essentials: If we need to share your personal data with affiliates or third-party organizations in different countries, we will take the legal measures required to ensure a lawful transfer.
Your personal data will not be shared, sold, rented or disclosed except in the cases described in this Privacy Notice. Your personal data may be used, stored and/or accessed by personnel who work with us, other members of our group, trusted third parties, or when required by law and/or governmental authorities operating outside your country of residence.
When we share your personal data internationally, we make sure to do so only with entities that safeguard and protect your data, and that cross-border processing complies with applicable data protection laws and is protected by adequate safeguards.
10. How we protect your personal data
Essentials: We take the security of your personal data seriously and make every effort to protect your personal data from any misuse, interference, loss, unauthorized access, modification or disclosure. We also contractually require that trusted third parties who manage your personal data on our behalf do the same.
We understand that the security of your personal data is important. We do everything possible to protect your personal data from any misuse, interference, loss, unauthorized access, modification or disclosure. We have implemented various security measures that help us protect your personal data and require that trusted third parties who manage your personal data on our behalf do the same. For example, we implement access controls, use firewalls and secure servers, and encrypt personal data.
In the course of providing your personal data to us, your personal data may be transmitted over the internet. Although we do everything possible to protect your personal data, the transmission of information over the internet is not completely secure. You therefore acknowledge and accept that we cannot guarantee the security of your personal data transmitted to our website and that any transmission is at your own risk. Once we receive your personal data, we will use strict procedures and security features to prevent unauthorized access.
When we have provided you with (or when you have chosen) a password that allows you to access your online account, you are responsible for keeping the password confidential.
11. How long we store your personal data
Essentials: We retain personal data until it is no longer needed to fulfill the purpose of the processing, taking into account the time we may also need it as evidence or to manage claims or complaints.
We retain your personal data only for as long as necessary for the purposes for which it is processed. The retention period for personal data depends on the purposes for which we collect and use it, the length of your contractual relationship with us, and/or as required by applicable laws and regulations, as well as to establish, exercise or defend our legal rights.
For example, when you make an online purchase with us or register for a webinar, we will keep the personal data related to your purchase or registration in order to fulfill the specific contract you have entered into. We will subsequently keep your personal data for a period that allows us to manage or respond to any inquiry, complaint or concern related to the purchase or registration.
12. Your rights
Essentials: You have various rights in relation to your personal data, such as (depending on applicable law) access to your personal data (including portability in some cases), the right to correct or delete some of your personal data, the right to limit our processing in certain cases (e.g. by objecting to direct marketing or withdrawing your consent), and the right to lodge a complaint with a data protection authority.
When we process your personal data, you are entitled to a number of rights established under applicable laws, and you may exercise these rights at any time. Below we offer you a summary of these rights and what they mean for you. You can exercise your rights by contacting us at: Compliance.MX@danone.com.
We consider all requests, and in accordance with applicable legislation, we will respond within a reasonable period or within the timeframe prescribed by law. However, please note that under certain circumstances we may rely on certain exceptions to comply with your requests, for example, if we need to continue using the information to comply with our own legal obligations, or to establish, exercise or defend legal claims. If any exception applies, we will notify you when responding to your request.
We may ask you to provide us with the information necessary to confirm your identity before responding to any request you make.
Right to be informed
You have the right to obtain clear, transparent and easily understandable information about how we use your personal data and about your rights. That is why we provide you with the information contained in this Privacy Notice.
Right of access and rectification
You have the right to access the personal data we hold about you, as well as to correct, update or supplement it at any time.
Right to erasure
You have the right to request that we delete your personal data. However, this is not an absolute right and we may have legitimate, legal and regulatory reasons to retain your personal data.
Right to object
Under certain circumstances, you have the right to object to certain types of processing based on grounds relating to your particular situation, when such processing is based on our legitimate interest or that of a third party. If you exercise this right, we will stop using your personal data for that purpose, unless we can demonstrate compelling legitimate grounds to continue processing it that override your interests, rights and freedoms. You have the right to object to the processing of your personal data for direct marketing (for example, by clicking the unsubscribe link in our emails).
Right to withdraw consent
When the processing of your personal data is based on your consent, you have the right to withdraw it at any time, without affecting the processing carried out before the withdrawal.
Right to restrict processing
Under certain circumstances you have the right to request the restriction of the processing of your personal data:
You do not consider your personal data to be accurate; or
You consider that your personal data is not being processed lawfully, but instead of asking us to delete it, you prefer that we restrict its processing; or
We no longer need your personal data for the purposes for which we collected it, but you need it to establish, exercise or defend legal claims; or
You have objected to the processing of your personal data and are awaiting verification as to whether your interests related to this objection override the legitimate grounds for the processing.
Right to data portability
Your personal data is portable. This means it can be moved, copied or transmitted electronically. However, this right only applies to personal data you have provided us and where the processing: (i) is based on your consent or is carried out for the performance of a contract; and (ii) is carried out by automated means.
Right to lodge a complaint with a supervisory authority
If you consider that we have not complied with data protection or privacy requirements, you have the right to lodge a complaint with the data protection authority in the country where you habitually live or work, or where an alleged infringement of applicable data protection legislation has occurred.
If you wish to file a specific complaint against Instituto Danone, A.C. regarding the way your personal data has been processed, you can contact the Secretaría Anticorrupción y Buen Gobierno, Insurgentes Sur 1735, Col. Guadalupe Inn, C.P. 01020, Mexico City, Phone: 5520003000.
If you wish to file a specific complaint against Danone's affiliates regarding the way your personal data has been processed, you can contact any local supervisory authority (Secretaría de Anticorrupción y Buen Gobierno). More information is available here.
13. How to contact us
If you have any questions, comments or complaints about the processing of your personal data under local privacy laws, please contact our Local Data Protection Office by email at: Compliance.MX@danone.com
If you have any comments about this Corporate Privacy Notice, or any questions, comments or complaints related to Danone's corporate activities, you can contact our Data Protection Office by email at Compliance.MX@danone.com or write to us at the Data Protection Office at Mario Pani 400, Col. Santa Fe Cuajimalpa, Alc. Cuajimalpa de Morelos, C.P. 05348, Mexico City.
14. Changes to our Privacy Notice
We may update our Privacy Notice from time to time (for example, to comply with changes in legislation or regulation, our practices, processes or organizational structure, requirements imposed or recommendations made by authorities, or for other reasons). Any changes we make to our Privacy Notice in the future will be posted on this page and will be effective as of the effective date. When we are required to do so, we will notify you of any changes. Please check this page frequently for updates or changes to our Privacy Notice.
This Privacy Notice was last updated on November 5, 2025.
Person responsible for the content of this website
Company name: Instituto Danone, A.C.
Address: Mario Pani 400, Colonia Santa Fe Cuajimalpa, Cuajimalpa de Morelos, C.P. 05348, CDMX, México
Danone commits to making its best efforts to ensure that the information displayed on this website is accurate and up to date. Danone reserves the right to update the content of this website at any time, without prior notice.
As well as providing information about Group brands in a general manner, this does not imply or guarantee that the information contained herein will satisfy the level of detail or accuracy required at the Users' discretion.
The information on this Website is focused on products and information for the Mexican market and should be considered only as a reference site for our Users from any other part of the world. Advertisements, publications about our products, promotions and offers contained on this website are directed at residents in Mexico and are valid only within the territory of the United Mexican States.
Danone is not responsible for any use other than the recommended use of this website, or for any errors or omissions made by the user. This website is restricted to personal, non-commercial use.
Links to other sites
Danone may link to other Danone sites, social media, third-party sites or external partners not covered by these legal terms. These links were established in cooperation with the sites involved at the time Danone deemed it appropriate, considering the content and services they offered. Danone is not responsible for the content of these sites or the use that other users may make of them, so the User is advised to review the Terms and Conditions of said external links before using them.
No content on this website should be construed as granting a license or right to use the Information displayed on this website. Any use, total or partial reproduction, or misuse of the Information displayed on this website, or any content thereof, is prohibited, except as mentioned in the Terms and Conditions. Notice is hereby given that Danone will strictly enforce its industrial and intellectual property rights to the fullest extent of the law, including actions for infringement and violations of any of its rights.
Any use, reproduction, representation, distribution or redistribution, modification, adaptation, total or partial translation of the contents of this website in any medium or by any means (including, but not limited to, caching, framing), as well as any sale, publication, retransmission, or any other act intended to make such content available to third parties in any manner, is prohibited.
Failure to comply with these restrictions may constitute counterfeiting, which carries civil and criminal liability for the infringer.
Website unavailability
Danone will endeavor, to the extent possible, to ensure user accessibility at all times. Danone shall not be held liable for website unavailability for any reason not the responsibility of Danone.
Instituto Danone, A.C. operates this website in Mexico. When we say "Danone", "we" or "our", we are referring to this entity.
At Danone, we want to be open and transparent about the way we use cookies so you can make an informed decision about the information you share with us. This Cookie Statement explains how we and certain third parties use cookies and similar technologies on this website, and how you can manage your preferences regarding the information you share with us.
If you have any questions or additional comments, do not hesitate to contact us through our contact page.
What are cookies and other tracking technologies?
We use cookies and other tracking technologies to ensure you have the best experience on our website.
Cookies
"Cookies" are small website files that are stored on your computer, mobile phone or other device. Cookies generally contain information associated with your web browser, such as website preferences, login information or a user identifier.
Other tracking technologies
In addition to cookies, we use other technologies such as web beacons/GIFs, pixels, page tags and embedded scripts for specific purposes. These other technologies can, for example, help record how visitors interact with the website. They are often used together with browser cookies or other identifiers associated with the visitor's device.
For simplicity, in this Cookie Statement the term "cookies" collectively refers to both cookies and the other tracking technologies described above.
What types of cookies do we use and why?
Cookies have different purposes and objectives, and those used on this website can be classified as follows: necessary cookies (for the website to function), analytics and performance cookies, functionality and personalization cookies, advertising and targeting cookies, and social media and content-sharing cookies. More details about the purpose of these cookies and those used on this website are available below.
Necessary cookies
These are necessary for the website to function and cannot be switched off. They are usually set in response to actions made by you that amount to a request for services (such as setting your privacy preferences, logging in, filling in forms, etc.). You can set your browser to block or alert you about these cookies, but some parts of the site may then not work.
Name
Purpose
Provider
Duration
PHPSESSID
Server session identifier. Maintains the user's login state.
nutritionforummx.com
Session (deleted when browser is closed)
cookie_prefs
Stores the user's cookie preferences so the banner is not shown on subsequent visits.
nutritionforummx.com
6 months
Analytics and performance cookies
They allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They show us which pages are the most and least popular, and how visitors move around the site. They also allow us to track the results of our marketing campaigns or understand whether your visit is due to the use or purchase of one of our products or services. If you do not allow these cookies, we will not know when you have visited our site and we will not be able to monitor its performance.
Name
Purpose
Provider
Duration
_ga
Distinguishes users and sessions for Google Analytics.
Google
2 years
_ga_B94K60R67D
Maintains session state for Google Analytics 4.
Google
2 years
_gid
Distinguishes users. Used for request throttling.
Google
24 hours
Advertising and targeting cookies
These may be set through our site by our advertising partners, to build a profile of your interests and show you relevant ads on other sites. They may also be used to limit the number of times you see an ad, as well as help measure the effectiveness of an advertising campaign. They do not directly store personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Name
Purpose
Provider
Duration
_fbp
Meta Pixel: records visits to measure the effectiveness of advertising on Facebook and Instagram.
Meta (Facebook)
3 months
_fbc
Meta Pixel: stores clicks on Facebook ads for conversion attribution.
Meta (Facebook)
90 days
Functionality and personalization cookies
These cookies allow us to recognize your computer and greet you each time you visit our website without bothering you with a request to register or log in. They are generally intended to support website features that are visible to, or advantageous for, the user, or for your experience on our website.
Name
Purpose
Provider
Duration
__lc_cid
LiveChat: customer identifier for the support chat widget.
LiveChat
2 years
__lc_cst
LiveChat: client session token for the chat widget.
LiveChat
Session
Social media and content sharing cookies
These cookies are placed on our website to provide third-party services and features, such as social media. They allow you to view third-party content (e.g. YouTube videos) or share content on social media (e.g. Facebook share button).
Name
Purpose
Provider
Duration
This section is updated as new social media features are added.
Your preferences
We keep your preferences for 6 months, but it is still possible to restrict or block certain cookies, or even delete certain cookies that have already been stored on your device. If you do so, we may consider that you have never visited our website before and will therefore show you this Cookie Statement again and request your consent for the use of cookies.
You can change your preferences at any time by clicking "Cookie Settings" in the footer, or by updating your preferences using the button below:
To delete certain third-party cookies, please use the following links (please note that clicking on the links will open a new window, and we are not responsible for the content of external websites):
You can also restrict or block cookies by changing your browser settings. Each browser is configured differently. To disable cookies through your browser settings, you must follow the instructions provided by your browser's developer. As of the date of this Cookie Statement, instructions are available for the most widely used browsers through the following links (please note that clicking on the links will open a new window, and we are not responsible for the content of external websites):
If you use different devices, make sure to configure the corresponding browser settings according to your preferences.
Your mobile device provides settings that allow you to express your preference not to allow information about your use of mobile ads to be used for interest-based advertising purposes. On your iOS device, this is called "Limit Ad Tracking" and on your Android device, it is called "Opt out of Ads Personalization" or "Opt out of Interest-Based Ads".
Changes to this Cookie Statement
We may modify this Cookie Statement periodically. If this involves a fundamental change that we must inform you about, request your permission for, or if the change is otherwise relevant to you, we will make sure the information is available before the change takes effect.
How to contact us
If you have any questions, comments or complaints about cookies, please contact us through our contact page.
For more information on how we handle your personal data, see our .
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At Danone we are committed to protecting your right to privacy. Our goal is to protect any personal data we hold, handle your personal data responsibly, and be transparent in our practices. Your trust is important to us.
You are not obliged to provide us with personal data; if you choose not to, we may not be able to offer you some services.
We only collect and process personal data for the purposes set out in this Notice or for which you have given your consent.
Our goal is to collect the minimum amount of personal data necessary.
If personal data is no longer needed, we will endeavor to delete, destroy, or permanently anonymize it.
Your personal data will not be shared, sold, rented, or disclosed for any purpose other than those described in this Notice.
1. Who are we?
Instituto Danone, A.C. and all its subsidiaries, with registered office at Mario Pani 400, Col. Santa Fe Cuajimalpa, Alc. Cuajimalpa de Morelos, C.P. 05348, Mexico City, are responsible for the personal data you share with us.
When we say "Danone", "we", or "our", we refer to Instituto Danone, A.C. and all its subsidiaries. Under applicable regulation, Danone is the "data controller".
2. What personal data do we collect and how?
The personal data we collect comes directly from you, from our partners or affiliates, and from cookies or similar technologies. We normally collect basic information such as your contact details (name, email, etc.), communication with you (by phone, chat, etc.), information about your interaction with our marketing initiatives, websites and products, as well as your interests and preferences.
We may collect your personal data directly from you when:
You visit our websites or applications, or create an account with us.
You register to receive our newsletters or marketing communications.
You participate in a survey, game, contest, or competition organized by us.
You send us an inquiry or request, or contact us by phone, email, or other means.
You register for an event, congress, or seminar (online or in person).
You post or comment on our social media.
Some of this data is collected through cookies and similar technologies. See our Cookie Policy
for more details.
3. Purpose and legal basis for using personal data
We use your personal data based on:
Your consent (where applicable).
The performance of a contract with you.
Our legitimate interest (provided it does not override your fundamental rights and freedoms).
Compliance with a legal obligation.
4. Profiling and automated decision-making
We may use profiling technologies to offer you more personalized experiences. When we make automated decisions that significantly affect you, we will inform you and you may request human review.
5. Links to other websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and recommend you review their privacy notices.
6. Social media and user-generated content
If you interact with us through social media, please note that those platforms have their own privacy policies that are outside our control.
7. Personal data of minors
Our services are not directed at minors. We do not knowingly collect personal data from minors. If you believe we have collected data from a minor, please contact us so we can delete it.
8. Sharing personal data with third parties
We may share your data with:
Other Danone entities globally.
Service providers acting on our behalf (marketing, analytics, technology, etc.).
Government authorities when required by law.
Third parties in the context of a merger, acquisition, or sale of assets.
9. Sharing personal data internationally
We may transfer your personal data to countries other than your own. In all cases, we ensure these transfers are carried out with appropriate safeguards and in accordance with applicable law.
10. How we protect your personal data
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction.
11. How long we store your personal data
We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, or for as long as required by law. When no longer needed, we delete or anonymize it.
12. Your rights
You have the following rights regarding your personal data:
Right of Access: to know what personal data we hold about you.
Right of Rectification: to correct inaccurate or incomplete personal data.
Right of Erasure: to request the deletion of your personal data.
Right to Object: to object to the processing of your data for specific purposes.
Right to withdraw your consent at any time.
Right to data portability (where applicable).
To exercise any of these rights, contact us through our contact page.
13. How to contact us
If you have any question, comment, or request related to this Privacy Notice or the processing of your personal data, contact us through our contact page
or write to us at: contacto@danone.com
Instituto Danone, A.C.
Mario Pani 400, Col. Santa Fe Cuajimalpa
Alc. Cuajimalpa de Morelos, C.P. 05348
Ciudad de México, México
14. Changes to our Privacy Notice
We may update this Privacy Notice periodically. We will notify you of significant changes. We recommend reviewing this notice regularly to stay informed about how we protect your information.
